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The 2024 State of the Media Report

Get actionable insight from 3,000+ journalists on what they truly want and need from PR teams.

Four Ways to Use Social Media for PR

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Are You Making the Most Out of Social Media?

Social media has become a key asset for brands who want to build awareness and engage with their audiences. However, PR and comms teams don’t have to limit their social strategies to just posting media announcements or organizational updates.

In this tip sheet, we uncover different ways PR professionals can maximize social media’s potential – both personally and professionally. How do we know that? Over the years, we’ve been working with PR and comms teams across all industries and supported them in developing creative, multi-channel PR strategies. We translated that experience with successful teams into four of our best tips for using social media to enhance the way you work.

Ready to level up your social media game? Fill out the form to get your tip sheet, Four Ways to Use Social Media for PR.